hotels
How Guest Feedback is Powering AI-Driven Personalization
The future of effective content personalization is not just about who the guest is, but what they are saying about their experiences
AI-Generated Content for Hotels: Risks and Rewards
Generic content can erode distinction. When AI misses the mark, the cost is more than dull content; it is a lost chance to build reputation

Hotel Alert: Check Your Distribution Networks for Old Photos
Someone on your team goes in to delete the old photos again, and the next day or the next week, there is that pesky image yet again

Crunching the Numbers: Is Your Promo Really Profitable?
Here’s how to crunch the numbers before and after a promo to see if it actually worked – or just boosted volume at a cost
Aggressive OTA Pricing Strategies Affect Independent Hotels
When comparing the hotel direct rate to best available OTA offer, we see in 75% of cases at least one OTA displays a lower price than brand website

Hospitality Data: How to Use it to Increase Revenue for Your Hotel
By embracing data driven decision-making, you can achieve revenue growth that is more than just a number, it is your commitment to guest satisfaction

How AI Assists Identifying High Yield Segments for Marketing?
Analyzing vast quantities of structured and unstructured data, AI systems can now detect nuanced patterns in spending potential and loyalty characteristics

Hotel Revenue is About to be Transformed by AI. Are You Ready?
For hotel general managers and revenue managers, the message is clear: success and profitability depends on embracing systems that are built to learn
Nail Your Hotel Photography: No Couples In Bathrobes
Great photography doesn’t just happen; it’s a strategic part of your marketing that deserves time and thought
3 Emerging Booking Trends You Can Not Ignore in 2025
The guest booking journey is constantly evolving, is your hotel’s direct booking channel ready to welcome today’s modern guests?