direct
Increase Website Conversions by 71.9%: Charlottehaven Hotel Case Study
The hotel was looking for a tactic to retain people on the hotel website, and encourage weekday reservations
Powerful Strategies to Drive and Convert More Bookings
Diving into your bookings and website activity, you can better understand what’s working, what’s not, and where you are losing potential guests
How to Boost Hotel Holiday Bookings During a Pandemic
Now is the time to consider and amplify all the merry-and-bright offerings your hotel can provide to bring a special twinkle to this time of year
Cendyn and Pegasus Merge to Maximize Direct Booking Channel
The merger of Cendyn and Pegasus provides hoteliers with a platform to maximize the direct-booking channel, enhancing the guest experience end-to-end
London Sees 40% Uplift in Hotel Website Conversion Rates
Despite decreasing during summer months, hotel website conversion rates in the UK & Ireland started to recover in September – uplift was higher in London
Those Increased Direct Bookings? They Won’t Keep Coming Without Effort
Many hotels have experienced great staycation bookings recently, but is there a complacency about what’s coming down the line?
What Black Friday 2021 Has In Store For Hoteliers
Last year, we published a Black Friday report showing impact on hotel bookings. We saw a 47% jump in campaign conversions and 58% increase in direct revenue
Increase Online Luxury Hotel Revenue with Book Direct
There’s a constant debate on whether the Global Distribution System (GDS) surpasses a book direct strategy or is it the other way around
APAC Hotel Direct Channel Trends In 2021
The analysis looks at Q2 vs Q1 in 2021 and covers main hotel direct booking metrics i.e. website traffic, conversion rates, disparities, and visitor profile
Your Guide to Building an Effective Hotel Distribution Strategy
A quick glance at the online environment will show you a wealth of different distribution channels. Each channel offers the opportunity to build cash flow