direct

The true failure lies not in receiving OTA bookings, but in failing to convert those OTA guests into direct booking customers in the future

By focusing on these tactics, you don’t just boost individual bookings; you foster a loyal customer base that can drive sustainable growth

While the fees charged by OTAs like Booking.com can take a chunk out of your bottom line, there are a few ways that you can effectively grow revenue

With the right strategies in place, hotels can effectively boost their direct bookings, enhance revenue streams and establish stronger guest relationships

To fully grasp how to improve your hotel’s online reputation and increase direct bookings, it’s crucial to understand your guests booking journey

The content on your website is crucial. By employing the help of Generative AI, you can significantly reduce the time spent on content creation

The high season doesn’t have to be stressful. With the right strategies you can turn high season into a time of unprecedented growth and guest satisfaction

OTA dominance in the distribution space is hardly one you can ignore; almost 2-1 share of bookings. The primary drivers for this is their nimble nature

By implementing the strategies discussed, you have tools needed to optimize your phone reservations and reap rewards of higher direct bookings

Your website is the pillar of your online marketing and sales strategy, and measuring its results is crucial to adjusting your online sales strategy