7 Key Features Your Online Booking Engine Needs To Have

Whether you’re looking to upgrade your booking engine or considering your first one, understanding essential features your booking engine needs is crucial

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man being attracted by a carrot in the same way hotels need to win back business from otas

Ten Tips to Help Win Back Business from OTAs

20 years ago we ‘spilled all of our sweeties in the lobby’ and gave the OTAs our soul, and for the last 15 years we’ve been trying to win the business back

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person holding a heart reflecting importance of valentines day to hotels and the need to develop strategies to attract direct bookings

Top Strategies For Attracting Direct Bookings This Valentine’s Day

Inspire with these irresistible direct channel campaigns and promotions tailored for the romantic season, driving more direct bookings on Valentine’s Day

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person writing on a diary in the month of november possibly a hotel marketeer mapping our black friday plans

Two Weeks Until Black Friday: 5 Strategies to Boost Direct Sales

Black Friday is just around the corner! Don’t let the OTAs be the only ones to take advantage of it! Here are our recommendations for success

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5 Hotel Branding Tips to Get More Direct Bookings

Read on to get insights into the power of hotel branding and how a compelling brand can build trust and ultimately help you grow your direct business

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a person clicking on a laptop and a pixelated hand reflecting importance of adopting automation in hotel digital marketing to develop great hotel booking journeys

7 Ways to Automate Great Hotel Booking Journeys

We outline how automation and A.I. can be used to save you time (and budget!) at every stage of the customer booking journey

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gift with black friday tag next to a laptop and mouse reflecting importance of black friday to hoteliers and the need to identify best practices for success

Boosting Black Friday Success: Best Practices for Hotels

The success experienced by hotels in 2022, with notable increases in conversion and click rates, underscores the potential impact of Black Friday promotions

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heart on a keyboard reflecting the importance of setting your hotel apart using innovative direct booking perks to increase conversion rates

Setting Your Hotel Apart: Innovative Direct Booking Perks

By embracing forward-thinking direct booking perks, hotels can create an experience that resonates with the diverse preferences of their guests

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How Hotels Can Leverage Google EEAT to Boost Direct Bookings

Google evaluates websites based on Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) as a metric of their quality

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Black Friday frenzy can be overwhelming for hotel marketeers

A Complete Timeline for Your 2023 Black Friday Campaign

Black Friday has the potential to overwhelm, so let’s walk through every step of the way to a successful hotel direct channel strategy! 

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