crm

Dynamic personalization is powerful because we can recognize a guest not only for what defines them generally, but who they are in the moment

The headwinds remain strong across hospitality. Yet, momentum is building – especially when it comes to digital marketing

Retention is key for your hotel. It’s helps build a long-term business model and acts as a firewall to reduce dependence on intermediation

Sure, it might be short-term loss of revenue, but the value gained in guest gratitude is worth way more than that in terms of future loyalty

With the decline of third-party cookies we are pivoting toward a future that reinforces the need for first-party and case-driven identity solutions

To ensure a strong hotel strategy, it’s important to keep across digital innovations you can leverage across channels to make greater impact on performance

With travel restrictions for many countries, email marketing and maintaining a customer database is critical for hotels to segment guests and subscribers

Having a great CRM system, and using it to its fullest, is going to decide who thrives, who just survives, and who doesn’t make it moving forward

We discuss CRM importance to ensure your messaging is really targeted to your different personas and relevance as we move to a ‘cookie’ free world in 2023

How do you move forward? How can a hotel use revenue management effectively in a market with little supply and nearly no demand? Here is the solution