booking
Booking Designated “Gatekeeper”; a New Era for European Hotels
The EC’s decision empowers hotels to connect with the right guests, drive guests to book direct, and grow loyalty and revenue with each guest
Conquering High Season: Direct Booking Strategies Hotels Need
The high season doesn’t have to be stressful. With the right strategies you can turn high season into a time of unprecedented growth and guest satisfaction
OTA and Direct Booking: Finding the Right Balance
OTA dominance in the distribution space is hardly one you can ignore; almost 2-1 share of bookings. The primary drivers for this is their nimble nature
How to Deliver a Frictionless Guest Experience at Six Key Stages
At each journey stage you can turn a guest into a brand champion. Hotels that get it right can gain more referrals, positive reviews and increased revenue
Who Are The Winners and Losers of Google’s DMA Implementation?
Whatever the final figure, it seems very likely that the DMA has actually benefited the major OTAs rather than the hotel industry.
Endless Choices for Guests to Find the Perfect Hotel Stay
Switching from old methods to focusing on guests means tailoring what you offer to their likes and what they’ve done before
How to Increase Visibility and Direct Revenue: Key Trends & Strategies
We explore how connected marketing & revenue strategies are a powerful ecommerce combination, leveraging the hotels direct channel to drive direct bookings
Transforming Your Hotel Website into a Room Selling Powerhouse
Make your website the pillar of your online marketing that sets you apart from your competitors to better sell your hotel directly
Restrictions: Balancing Revenue Optimization with Blocking Bookings
Restrictions can cover various areas, including pricing, booking conditions, availability of rooms and services, and general capacity
Euro 2024 Demand Impact and What Regional Hotels Can Do?
It is wise for hotels that looking into their price positioning to maintain rather high pricing, because there will still be sell out days