booking

gift with black friday tag next to a laptop and mouse reflecting importance of black friday to hoteliers and the need to identify best practices for success

Ready, Set, Book! Last Minute Eye Catching Black Friday Campaigns

With the right mix of creativity and a splash of urgency, you can turn your Black Friday campaign into a booking magnet

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Holiday Hotel Promotion Strategies to Boost Group Revenue

We’ve combined key ideas to help you drive holiday group sales, boost bookings, and create memorable guest experiences

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Mobile Only Pricing: A Discount for Mobile Bookings

Offering a one-size-fits all mobile only discount isn’t the only option. These four types of promotional schemes dovetail nicely

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Maximize Profitability: Understand Your Hotel Distribution Channels

We break down the distribution channel strategies to help you drive revenue and stay competitive, while simultaneously focusing on long-term profitability

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hand on computer mouse overlayed with a dollar image reflecting the hidden costs of paid ads and why hotels see a poor return on ad spend

Hidden Costs of Paid Ads: Why Hotels Often See a Poor Return

We’re going to uncover the hidden costs behind paid ads for hotels and explain why your return on ad spend (ROAS) may be underwhelming

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The EU DMA: Impact on Google, Booking.com and Beyond

We discuss the hugely important topic of the EU’s Digital Markets Act (DMA) and its impact on major platforms like Google and Booking.com

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The Hotelier’s Guide to Experiential Gifting

For hoteliers looking to boost their brands, the experiential gifting trend presents an excellent opportunity to fill more rooms

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Holiday Restaurant Revenue: Insights to Drive Event Bookings

With strategic planning, hotel restaurants can unlock the full revenue potential of holiday events and private dining

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An Independent Hotelier’s Guide to Intergenerational Travel

According to an IMG customer survey, 35 percent of families expected to take an intergenerational trip in 2024. NB: This is an article from WebRezPro Intergenerational travel refers to multiple generations of […]

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Eight Ways to Win More Group Booking RFPs

Group travelers represent a highly sought-after segment in the hotel industry, yet they’re also among the most challenging to capture. NB: This is an article from Engine The competition is […]

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