Cap rates can be used to compare the potential ROI of different hotel properties, track performance over time and make informed investment decisions

Every guest interaction becomes not just a revenue opportunity, but a data point that optimizes budgeting and revenue expectations

We explore the top 10 marketing strategies that hoteliers can leverage to drive bookings and boost revenue in the coming year

Do not waste the opportunity to jump in with the sharks and make Black Friday and Cyber Monday your Hotel’s sale event of the year

Your hotel’s website is not just there for overnight guests. It’s a dynamic tool that can significantly boost your group bookings and onsite event revenue

While hotel general managers may be naturally risk-averse, their commitment to stability and consistency is vital for hotel stability and profitability

Get started by implementing SEO strategies outlined to optimise your content for voice search using conversational keywords and schema markup

Hotels that excel at turning guest feedback into actions foster a feedback-driven culture, one that encourages continuous improvement

Hotels can maximize revenue by reducing reliance on third-party platforms. Below are best practices and practical ways to boost direct bookings

Accurate room type mapping at your hotel enhances your revenue management strategy, enabling clear, strategic control over visibility and pricing