Now is a perfect time for Revenue Generation Managers to focus on driving more revenue from the transient segments. Here are some action steps

This article outlines best practices for hotel competitor analysis and highlights the most common mistakes to avoid

The decision to discount is driven by the desire to hit short-term revenue targets, or stay competitive, but these discounts have long-term implications

Whether you’re a revenue manager, sales manager, or GM, here are seven key areas to focus on in your group revenue strategy

Stop blaming market volatility, stop leaning on last year and please stop trying to forecast your way into a budget that doesn’t reflect reality

In this article, we walk you through the 4 key steps to analyze your occupancy – without false alarms – and show you how to act accordingly

With the right timing, compelling offers, and smart design, hotels can forge deeper connections with travelers and drive real results all summer long

AI Max is a Google Ads search campaign setting designed to find, attract, and convert customers with unmatched relevance. It uses AI to:

We explain why you need a hotel commercial strategy, and offer practical steps on how to successfully create and implement one

A hotel website that increases conversions is non-negotiable. It’s key to direct booking strategy and the best weapon to fight against OTA dependency