Reviews

How Sentiment Analysis Can Help Your Hotel Build A Strong Online Reputation

Sentiment Analysis has proved very beneficial for hotels. When you pay attention to reviews, you can identify sentimental reviews to answer

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Reputation Management: How to Maintain and Improve a Good Reputation

Regardless of what kind of reputation you currently have more work can and should be done in order to ensure the future success of your business

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Reputation Management: How to Repair a Damaged Reputation

In order to boost guest loyalty, get more referrals, and grow your business year after year, you have to spend time proactively managing your reputation

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Anatomy of Guest Feedback After Crisis: What’s New, What’s Different?

We are currently experiencing ongoing changes in multiple parts of our lives: from how we socialize to how we travel and communicate, everything is different. NB: This is an article […]

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Negative Hotel Guest Reviews Increase During Pandemic

Data shows majority of negative reviews were centered around cleanliness and relevant to COVID. The following are recurring themes of the negative reviews

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What Should you be Asking your Post Lockdown Guests

Understanding how the changes you have made in your business have impacted on your guests experience has never been more important

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Google Reviews are Back: How Does This Affect my Hotel?

During insecure times, information is key. Whether Google, TripAdvisor, or any other reviews site, communication is vital to reassure and set expectations

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monopoly hotels on piles of coins which are increasing in size to illustrate increasing value of hotel upselling

Hotel Recovery Strategy: Preparing for a Post Crisis World

Make organisation a priority during this downtime and audit your marketing assets. Salvage what you can from the current situation but push your team to create a robust comeback strategy plan

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How is COVID-19 Affecting my Hotel Reputation? Three Tips to Stay in Control

If surveys are part of your guest experience management strategy, leverage this reputation tool to find out how clients felt during their stay: did they feel well informed?

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Guest Reviews – Spotlight On A Downward Trajectory

We investigated the state of reviews in some of the most affected European countries, Italy and Germany, as well as the recent situation in the U.S., to see how each is currently developing

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