Hotels

We break down what rate parity really means today, what has changed, and why hotels need to rethink how they protect their direct channel

It’s about understanding how ADR, occupancy, RevPAR, segmentation, channel mix, and forecasting interact – turning complexity into smarter pricing decisions

An image quality score is a standardized way to evaluate the strength of a hotel’s visual content across its listings

Shop like a traveller, see your property through their eyes, anticipate what they are looking for, and be there to meet them at the right moments

When analysed alongside booking and guest profile data, these insights ensure revenue strategies enhance, rather than detract from, the guest experience

We explore common mistakes, how channel managers help, and how to start planning seasonal pricing strategies to capture peak demand

At first glance tourism revenues paint an optimistic picture for the Portuguese hotel market, however, a closer look reveals a more complex context

Most dashboards turn sales leaders into crime-scene investigators. Showing what happened, but not much help when trying to influence the future

How can your hotel make the most of opportunities with mega events? Here are five ways to prepare and maximize revenue

The gap between the price you set and the price the guest pays is often created in the murky middle layer of distribution