data

Personalization has become a hot topic, but the question is, when it comes to personalization vs privacy, what do your hotel guests actually prefer?

It is time to bid farewell to gut decisions and embark on the path of data-driven hotel distribution, by leveraging data, numbers, and facts

By focusing on these broader data trends, you can gain a more comprehensive understanding of the factors influencing your revenue management

We aim to provide valuable insights into what the new Digital Markets Act means to hoteliers and its possible implications

Several panelists noted the challenges that varied data privacy regulations around the globe present to hoteliers and deploying new technologies

Through our conversation you will hear more about Hotellistat as we dig deeper into the backstory, how the company came about and risks taken to get started

Guest sentiment data is another critical piece of the puzzle that can take hoteliers feedback gathering efforts to new heights

We will explore what first-party data is, its benefits, and how hotel marketers can leverage it to create exceptional customer experiences

By digging deeper into the data, we were able move from the potential problem to identifying and implementing tactical and strategic changes

Hotels that have increased their direct booking rates, overall loyalty and guest satisfaction have done so by committing to a data driven approach