data

With the reopening of the borders, the demand for Chinese travel has exploded and will surely continue to grow in the coming months

Why should guests give up their personal data? What new experiences and services can guests expect in exchange for their data and loyalty

This New Year, China has finally reopened, with no domestic travel restrictions or quarantine-on-return for international travelers

Accurately forecasting future demand for hotel rooms can help hotels increase revenue in several ways. Here are the most important ones:

As consumers, we are all increasingly experiencing personalisation everyday from all kinds of brands we interact with – Spotify and Netflix, for example

When looking ahead at the 2023 outlook, Q1 in European city tourism is off to a good start as well at just -20% international arrivals compared to 2019

The end of 2022 is proving interesting for travelers and hoteliers, thanks to trends like increased travel demand, high inflation and flight availability

Predictive market intelligence, powered by flight and hotel search data, can quickly indicate pre-booking market demand and potential revenue opportunities

Apo defines decision intelligence; outlines how data is only valuable when organised, analysed and acted on; why forecasting is not a one snapshot task

Quality data is central to understanding what’s happening in the market. The more comprehensive the data, the more solid any commercial decisions will be