Who is the guest of 2020 and what technology based systems will be used
This week, we tuned in to a fascinating webinar held by Revinate, Siteminder and IdeaS. In this webinar, Peter O’Connor, Professor at ESSEC Business School looked at what the future of the Hotel Industry will […]
Maximize your hotel’s direct bookings: Sabre & IDeaS webinar
When it comes to pricing and revenue management, one of the biggest challenges for hoteliers is creating a strategy that captures as much revenue as possible while also considering guests’ […]
10 Gifts Hotel Marketers Want For The Holidays
‘Tis the season to create your holiday wish list. However, a hotel marketer’s wish list is unlike any other. Instead of asking for a new car or the latest tech […]
The Link Between Loyal Customers, RGI and Market Share
Revenue Generated Index is the key performance measure used by hotel companies to track changes in market share relative to competitors. But equally important is to understand the key drivers […]
Design tips for your hotel website: Make these features your main focus
Your website design plays an important role in the success of your online brand. It seems like there’s a never-ending stream of new features and resources that you can use […]
Airbnb and third party distribution – and so it begins again?
Airbnb has dipped its toe back in the waters of third-party distribution, almost a year to the day since it axed its original affiliate programme. The global property-sharing giant has signed […]
Mobile and growth are durable trends in travel content consumption
The UK saw a 44% rise in the amount of time people spent consuming digital travel content to 2.4 billion minutes this year. Figures for the US, UK and Canadian markets […]
How to optimise the upsell of branded airline fares
Price may be important for consumers but that doesn’t mean they always choose the lowest fare. Airlines that offer fare families, or branded fares, are experiencing a wide range of […]
How Airbnb reckons it can change the traveller experience
There has been a great deal of discussion around what the launch of Trips means for Airbnb… and for travel more broadly (if anything). Commentary has come from all quarters, […]
Understanding realities of dropping air ticket prices and surging capacity
The year 2016 was another banner year for air travelers. Ticket prices continued a three year decline and capacity continued to expand, meaning travelers today have an overwhelming number of […]