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Good Marketing Starts with Google Ads …. Said No One Ever
This article is to help property managers of all categories and sizes grow their direct booking channels, a job that typically falls on marketing
Hotel Website Audits are Important … Even for Revenue Managers
A website audit isn’t just a maintenance chore; it’s a strategic necessity that directly impacts revenue. A set-it-and-forget-it approach doesn’t work
How To Win More Direct Bookings This Easter
In this blog we’ve highlighted five top website messaging tips that helped hotels fight off competitors and OTAs to win direct bookings over Easter 2024
Is OpenAI Operator the Death of Traditional Hotel Website Search?
Operator, is the next iteration of search. If left unchecked, it may accelerate a future where AI books rooms without guests ever visiting a hotel website
How Lifestyle Photography & Video Drives Inpiration and Bookings
Lifestyle photography and video meets the travelers needs by showing real people, true emotions, and relatable moments
How To Optimize Your Hotel For AI Search Like ChatGPT
Don’t ignore generative AI searches. By proactively optimizing your hotel website, you increase the likelihood of ranking well with potential guests
Planning and Implementing a Perfect Hotel Photoshoot
Preparing for a successful shoot requires meticulous planning. Here are our top 10 steps to photoshoot success!
7 Ways to Boost Your Hotel Website Conversion Rate
Improving your hotel website conversion rate requires a strategic approach that combines design, functionality, and marketing tactics
Checkmate OTAs: 5 Strategies to Increase Direct Bookings
Remember: you are not at war with OTAs. However, if you only rely on OTAs to bring in bookings, you are placing yourself in a vulnerable position
Cutting Down OTA Commissions to Drive Festive Season Bookings
Here’s how you can leverage this peak booking season to cut OTA commissions and make direct bookings your new norm
