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christmas tree at a luxury hotel reflecting the importance now to boost direct bookings over the festive season

‘Tis the Season to Boost Your Hotel’s Direct Bookings

Now is the time to take the reins and boost your direct bookings. We ho ho hope these examples inspire you to create your most festive holiday campaign

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person looking at a hotel neighbour reflecting the fact hoteliers should not overlook brand image when constructing guest experience and messaging

How to Tailor Your Messaging to Reflect Your Hotel Brand Image

Apply these personalization and design strategies to grow your direct booking channel while ensuring that your hotel website stays true to your brand image

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7 Hotel Marketing Mistakes You Might Be Making

Marketing mistakes are common, if you are making any of them, don’t feel bad – you’re in good company! But you shouldn’t continue to ignore the problem

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hotel website being viewed on a mobile phone after travel search

4 Easy Ways to Instantly Improve Your Hotel Website Visibility

Many independent hoteliers ask themselves, can I improve my website performance without advanced SEO? The short answer is, yes

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4 Hotel Direct Booking Strategies That Work

These four strategies can improve direct bookings with first-time guests and brand-loyal travelers, enhancing the guest experience pre-booking and beyond

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christmas bauble reflecting upcoming holiday season and need for hotels to focus on quick wins for conversions

Quick Wins For Conversions This Holiday Season

Creating a sense of urgency is a solid strategy for increasing conversions during a campaign. This is especially true for holiday sales

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3 Easy Ways to Boost Your Hotel’s Website Performance

Attracting potential guests to your website and delivering a pleasant navigation experience is only part of the eCommerce equation

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How Hotels Recover More Direct Booking Revenue with A/B Tests

Through the use of A/B split testing you can increase direct booking for your hotel. Even better, A/B testing can be done quickly and easily

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Direct Booking: Isn't It Time We Were More Direct?! [Event Replay] jurrnee event thumbnail

Direct Booking: Isn’t It Time We Were More Direct?! [Event Replay]

Is it possible for non-branded properties, with smaller marketing budgets, to win the direct booking “war”? If so, how?

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Is Your Hotel Website Giving Mixed Signals To Guests?

Does your property or group of hotels have amazing value to offer, but online visitors keep abandoning your hotel website before booking

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