Understanding Website Analytics for Hotels
Website analytics play a very important role in improving your hotel’s online presence. By understanding the performance of your vanity hotel website, you can improve your direct bookings.
How to Increase Revenue Throughout the Customer Journey
Once every few years, a new technology comes along that surprises and delights us. Here we discuss how hotels can adopt revolutionary new tech that can help deliver record direct revenue.
Conversion Rate Optimization: Most Important Factors Hotels Should Know
There are a host of ways you can increase the conversion rate on your hotel website. While this subject really requires a post in its own right, here are a few key practices to consider.
Five Most Damaging Hotel Website Design Mistakes and How to Fix Them
Your hotel is constantly evolving and never stands still; your website needs to reflect this too. You don’t need experienced UX designers or substantial resources – just test, iterate and improve.
5 Fresh, Clickable Content Marketing Topics For Hotels
Blogs and videos, podcasts and social posts. Hotels are telling their story in more unique ways, and across more diverse channels, than ever before. NB: This is an article from…
9 Ways to Increase Hotel Direct Bookings
How would you plan to get more direct bookings when the average hotel website conversion rate stands at below 2%, despite hoteliers spending on marketing and SEO activities?
3 Steps for Successful 2019 On-Page SEO for Hotel Websites
To be successful in search engine results your job with SEO is never done. You must continue to update your site, expand your reach and grow your reputation as a unique, valuable brand.