the hotels network

There may not be a way to stop hotels losing revenue from resort fees, but hotels can act now to counterbalance this deficit by driving more direct bookings

There are times when a hotel has the opportunity to present themselves as the remedy to travelers’ post-holiday blues; the Annual Sale is that opportunity

Preparing upstream and leveraging marketing technology on your hotel’s website is key to increasing direct channel conversions

Now is the time to take the reins and boost your direct bookings. We ho ho hope these examples inspire you to create your most festive holiday campaign

Apply these personalization and design strategies to grow your direct booking channel while ensuring that your hotel website stays true to your brand image

As the trend of wellness travel continues to thrive, there is clearly an opportunity to find the right positioning and communication of relevant packages

Here are our tips to retain last-minute searching millennials on your hotel website and convince them to book a stay at your property

It is only once the potential guest identifies their preferences that the calculator will recommend a location and property

In a recession, one of the first line items to get cut is the media budget, which ultimately starts the downward spiral of direct channel website production

Price disparities are inevitable, but with these tips, you will be able to combat them on your hotel’s website and ensure more visitors book direct