the hotels network

left brain and right brain coming together reflecting impact of dopamine and power of personalization in boosting hotel revenue

Dopamine and Power of Personalization in Boosting Hotel Revenue

In recent years, researchers have found dopamine can be triggered by positive online experiences, including the act of browsing or shopping on a website

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image of culloden estate and spa used for the hotel networks article about how they saved 48% in promotional costs from direct bookings

How to Save 48% in Promotional Costs from Direct Bookings

As a result, it reduced promotional spend by 48%, influenced 120+ bookings of website visitors and resulted in +£29k extra revenue from low-intent users

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resort beach getting ready for summer season and need to focus on hotel website conversion as they need to prepare for the banning of resort fees

Bye Bye Resort Fees – How to Fill Your Pending Revenue Hole

There may not be a way to stop hotels losing revenue from resort fees, but hotels can act now to counterbalance this deficit by driving more direct bookings

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man being attracted by a carrot in the same way hotels need to win back business from otas

Are you Going to Miss The Best Time To Sell Hotel Rooms in 2023?

There are times when a hotel has the opportunity to present themselves as the remedy to travelers’ post-holiday blues; the Annual Sale is that opportunity

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person holding a computer screen looking very happy reflecting the resurgence of the hotel pms as it reclaims the central role in hotel technology

61% Website Conversion Increase For Hotels Running Dedicated Campaigns

Preparing upstream and leveraging marketing technology on your hotel’s website is key to increasing direct channel conversions

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christmas tree at a luxury hotel reflecting the importance now to boost holiday bookings over the festive season

‘Tis the Season to Boost Your Hotel’s Direct Bookings

Now is the time to take the reins and boost your direct bookings. We ho ho hope these examples inspire you to create your most festive holiday campaign

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person looking at a hotel neighbour reflecting the fact hoteliers should not overlook brand image when constructing guest experience and messaging

How to Tailor Your Messaging to Reflect Your Hotel Brand Image

Apply these personalization and design strategies to grow your direct booking channel while ensuring that your hotel website stays true to your brand image

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man in hotel pool looking out on a city skyline reflecting positive impact of your hotel website and the secret to summertime success

Is Wellness Tourism Part of Your Direct Channel Strategy?

As the trend of wellness travel continues to thrive, there is clearly an opportunity to find the right positioning and communication of relevant packages

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millennial on a laptop possibly booking a hotel

Winning Over the Spontaneous Millennial Hotel Booker

Here are our tips to retain last-minute searching millennials on your hotel website and convince them to book a stay at your property

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notepad with word wishlist written on it reflecting importance of personalized recommendations providing tailored guest experience

Personalized Recommendations For Perfectly Tailored Guest Experience

It is only once the potential guest identifies their preferences that the calculator will recommend a location and property

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