metasearch

Google Free Booking Links – Less Theory, The Hotel Results Are In !!
It is important to understand Free Booking Links are only present in My Business (travel) hotel site and not in other popular Google Hotel Ads placements
Answers to Every Question You’ve Ever Had About Google Hotel Ads
Google ‘Free’ offer feels like a move to encourage hotels to try this channel by offering “free” organic traffic to drive more ad spend in Google Hotel Ads
The Best Way To Get A Higher Ranking On TripAdvisor
A hotel’s TripAdvisor ranking is calculated using guest ratings however it’s not quite that simple. The current algorithm is based on assessing four areas:
Metasearch in Hospitality: an Overview of Hotel Search Engines
We will explain what metasearch engines are, how they work, and how hotels can connect to main platforms and get the most out of this partnership
Google to Display Organic Meta Listings in Its Hotel Ads Section
Google has emphasized they will ease the process of onboarding new partners while ensuring the trust of the links displayed is of utmost importance to them
Google Hotel Ads adds Children to its Occupancy Filter
The adults and children filter has yet to appear in all pages where Hotel Ads results are shown, for now it appears on Google Travel and Search Experience
New Booking Data: Revenue Per Visitor at Two Year High
These next few months will be critical to ensure you have a great summer of revenue recovery – but you need to put your strategy into action now
Could New TripAdvisor Subscription Program Help Save Hotels?
2020 was a terrible year for U.S. hotels. Last year, thanks to the pandemic, occupancy sat at just 44%, down from 66% the year prior. NB: This is an article from Motley Fool […]
Free Booking Links in Google Hotel Ads, What Does it Actually Mean?
Google is putting a strong emphasis on enhancing search for hotels to not only improve user experience, but give advertisers more campaign optimizations
Did You Know Using Google Hotel Ads Can Save Your Hotel Money?
When someone clicks on your hotel ad and they’re redirected to your site, they’ve most likely already filtered making them a highly qualified lead