hotels

How to Forecast Venue Revenue with Greater Accuracy

Many venue managers say revenue forecasting is one of the hardest parts of the job because the information they rely on is rarely complete or current

Read more

Are You a Hotel Sales Manager or Highly Paid Data Entry Clerk?

If you are in hotel sales, there is a good chance your daily role doesn’t match the job description. Instead of selling, you are trapped in admin drudgery

Read more

7 Trends Shaping How Guests Are Booking, Browsing & Deciding

For hoteliers, understanding how guests behave is just as important as knowing where they book. Here are 7 hospitality trends shaping hotel bookings in 2026

Read more

Luxury Email Design Should Be A Psychological Conversion Tool

There is a difference between “nice-looking emails” and an email that consistently drives direct bookings and protects brand equity

Read more

Why a Hotel Newsletter Gets Deleted (And What Actually Works)

A hotel newsletter often fails because they’re built around what the hotel needs (bookings, revenue, etc) rather than what the guest wants

Read more

Why Best Rate Guarantee is Irrelevant for Luxury Hotels

The Best Rate Guarantee is used to overcome a lack of trust, but luxury travellers aren’t worried about saving €20. They worry about making a wrong choice

Read more

Hotel Overbooking: How to Boost Revenue Without Risk

If you’re considering intentional overbooking, start with one rule: never overbook to compensate for weak demand. Overbooking is a hedge

Read more

Hospitality and Industry 5.0: Are You Still Optimising for 4.0?

Hospitality isn’t about beds and bathrooms. It’s about feeling welcome, known, safe and surprised. Those are human things

Read more

How To Get Your Hotel To Appear in Google’s Featured Snippets

To rank for featured snippets, Google needs content that is structured, relevant and clearly answers user queries. Content that is search engine optimized

Read more

5 Event Reports Every Venue Manager Should Run Weekly

By taking a few minutes each week to review the right event reports, venue managers can make faster, more confident decisions that keep revenue steady

Read more