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How to Switch from Spreadsheets to Analytics: 5 Tips for Hoteliers
These tips on switching from spreadsheets to analytics could prove useful and help avoid some common pitfalls organizations fall victim to
Changing Hotel Marketing Landscape and How to Prepare
Hospitality businesses that dedicate time to their marketing efforts utilizing the latest in technology will reap significant benefits in 2024
Commercial Strategy Platform: Linking Revenue, Sales and Marketing
A commercial strategy platform provides each discipline with actionable recommendations, ensuring strategic impact on hotel revenue
Ten Tips to Help Win Back Business from OTAs
20 years ago we ‘spilled all of our sweeties in the lobby’ and gave the OTAs our soul, and for the last 15 years we’ve been trying to win the business back
The Next Paradigm Shift in Hospitality Revenue Management
Just because an RM system bears an AI moniker in its marketing doesn’t suddenly turn it into a revenue management silver bullet
Top Strategies For Attracting Direct Bookings This Valentine’s Day
Inspire with these irresistible direct channel campaigns and promotions tailored for the romantic season, driving more direct bookings on Valentine’s Day
Hotel Voice Assistants: What Are They and How Do They Work?
Voice assistants for hotels aim to provide the best possible user experience, allowing guests to ask questions without having to type them
Navigating Seasonal Dynamics: How an RMS Empowers Seasonal Hotels
Here is how RMS can specifically cater to these challenges, underscoring their importance in the strategic management of seasonal hotels
The Importance of Top-Level KPIs vs Deep Dive Analysis
While top-level KPIs set a clear focus and direction, deep-dive analytics provide the necessary insights for tactical execution
Are Your Most Impactful Guest Interactions Happening Pre-Arrival?
Hotels that invest are better placed not only to meet but exceed guest expectations, fostering lasting satisfaction and loyalty in a competitive industry
