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Some may call it “old-fashioned,” but hospitality email marketing is a robust strategy that consistently drives bookings, revenue, and loyalty

First- Party data provides hotels with actionable insights that drive personalisation, improve marketing efficiency, and enhance the guest experience

We explore the dos and don’ts of implementing a CRM in your hotel for the first time, inspired by best practices with a focus on hospitality

From romantic dinners to playful promotions, there are so many ways to make this Valentine’s Day unforgettable and keep bookings rolling in!

In this post we detail the actions you can and should implement in order to get the most out of your presence in Google Hotel Ads

The traditional comp set needs a serious update. It’s not just geographical proximity anymore; it’s about winning the hearts of potential guests

AI agents are emerging as the transformative force reshaping how revenue professionals in travel and hospitality work

This article examines AI applications that can optimize the guest experience in luxury hotels, whether through existing technologies or those yet to emerge

Customer effort is a metric used in hotels to measure guest satisfaction. It is all about how easy it is to stay in your hotel, from booking to post-stay

Evaluating value of a group lead more broadly than just booked bedrooms and events enables you to improve pricing decisions, occupancy, and the bottom line