distribution

calculator and a financial report reflecting the need for hotels adopt a dynamic budgeting and lifecycle logic to increase their visibility

Dynamic Budgeting: Redefining the True Cost of Visibility

Dynamic Budgeting is to see beyond the false clarity of commission thresholds, to embrace investment as strategy, and to reclaim the guest

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From 5 to 50 Channels: How Connectivity Powers Growth

For many hotels, being listed on two or three big global OTAs feels “enough.” but limiting yourself to a few channels restricts your revenue potential

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revenue hub article image outlining expert partner hotel success stories in September 2025

Hotel Success Stories: Expert Partners September 2025

Here is the round up of Hotel Success Stories from our Expert Partners during September outlining increased bookings and revenue

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glass jar with money inside and the word budget written on the front reflecting the time of year when hotels need to start thinking about budgeting for 2026

Hotel Budgeting: Smarter Spend & Stronger Direct Bookings

Successful budgeting isn’t just about cost control, it is about investing in the right mix of channels, tools, and strategies to maximise profitability

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Common Pitfalls in Hotel Metasearch Advertising

Metasearch advertising requires careful planning and execution and many hoteliers fall victim to common pitfalls that can hinder campaign effectiveness

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TikTok Go and Booking Partnership Signals Future of Distribution?

The launch of TikTok Go, in partnership with Booking, is a moment hoteliers cannot ignore. TikTok users can now book hotels directly within the app

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credit card breaking into the ground and making an impact maybe like the impact booking.com credit card might have on hotels and the direct channel

Will Booking’s New Credit Card Weaken Hotels Direct Channel?

Booking never stops making moves – it never has. Now it’s entering the credit card business in the US, a market as juicy as it is competitive

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Beyond GDS: Multi Sourcing is Hotel Distribution Next Phase

This has led to the rise of multi-sourcing – pulling rates, content, and inventory from multiple channels: GDS, direct APIs, wholesalers and aggregators

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Unlocking High Value Bookings: Why a GDS Guest is Different

The GDS brings forecasting clarity. With structured bookings and fewer last-minute cancellations, predicting revenue becomes more accurate

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guest luggage at a boutique hotel reflecting how ai powered travel planning is reshaping research and booking

AI in Hospitality: Booking, Distribution & Personalization

AI models take a different approach. They base suggestions on the user’s concrete request, past behavior, reviews, and the options available in the market

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