distribution

Metasearch Marketing for Hotels

Metasearch marketing is a potent strategy that blends the best of direct booking advantages with the visibility of third-party platforms

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youtube thumbnail image for a discussion with Diego Varela at mirai about AI Agents and the Future of Metasearch and What GMs Need to Know

AI Agents and Metasearch Future: What GMs Need to Know

AI agents are coming – but the value of price comparison, and thus metasearch, isn’t disappearing. Instead, they’re both evolving

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Why Hotels Should Adopt a Multi-Channel Distribution Approach

The old dichotomy of “direct vs OTA” is giving way to a more strategic and nuanced approach where both channels play a role in a distribution strategy

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How to Attract Travelers and Grow Direct Bookings

We explore 3 ways to drive more direct bookings designed to help maximize visibility, optimize pricing and create a frictionless online booking experience

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mirai article image about how ai will display a hotel inventory and prices in real time asking are they ready

AI Will Display Inventory and Prices in Real-Time. Are You Ready?

This is where access to real-time ARI – availability, rates, inventory – comes into play. Can you imagine when AI returns final exact prices?

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How Guest Feedback is Powering AI-Driven Personalization

The future of effective content personalization is not just about who the guest is, but what they are saying about their experiences

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old hotel hallway reflecting the importance for hotels to check their photos and which ones are actually showing on the brand distribution networks

Hotel Alert: Check Your Distribution Networks for Old Photos

Someone on your team goes in to delete the old photos again, and the next day or the next week, there is that pesky image yet again

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icons on mobile phone including well known ota companies asking if development of ai will make them less relevant

Co-Existence: The OTA Led Defence Against an AI Takeover

Does the advent of AI agents signal the beginning of the end for third-party bookings, or are we simply entering a new phase in the OTA relationship

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Maximizing Hotel Revenue With Channel Manager Strategies

Today, hotel distribution is a different game. With more channels and shifting guest expectations the Channel Manager is now central to commercial strategy

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Hotel Commercial Strategy in University Markets

A successful commercial approach in these markets hinges on understanding the university’s influence and how demand fluctuates throughout the year

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