optical performance evaluation glasses reflecting importance to hotels of viewing data collaboratively to drive bookings and revenue

How a Collaborative View of Data can Drive Bookings & Revenue

Get collaborating today to leverage all the types of data and analytics your business has access to and boost bookings and revenue

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Total Revenue Management: No Chance Without Group Data

Despite being an essential part of the hotel, group sales have often been overlooked as an area to implement traditional revenue management strategies

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How to Use Hotel Data to Drive Revenue

Hotel data revenue is the revenue that’s generated from using the zero-party and first-party data you receive directly from your guests

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Hotel Overbooking: Balancing Risks and Guest Satisfaction

The decision to engage in hotel overbooking should be carefully considered, striking a balance between maximizing revenue and ensuring guest satisfaction

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From Inventory to Customer, The Evolution of Hotel Commercial Strategy

By assimilating these dimensions, a robust multidimensional data model emerges, empowering Revenue Managers and Commercial Strategists

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Personalization vs Privacy – What do Hotel Guests Prefer?

Personalization has become a hot topic, but the question is, when it comes to personalization vs privacy, what do your hotel guests actually prefer?

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Future of Hotel Distribution is Based on Data-Driven Commercial Strategies

It is time to bid farewell to gut decisions and embark on the path of data-driven hotel distribution, by leveraging data, numbers, and facts

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Understanding Essential Data in Hotel Revenue Management

By focusing on these broader data trends, you can gain a more comprehensive understanding of the factors influencing your revenue management

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Reasons To Be Concerned About New Digital Markets Act

We aim to provide valuable insights into what the new Digital Markets Act means to hoteliers and its possible implications

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Data Privacy Rules Hinder Hotel Quest for Frictionless Experience

Several panelists noted the challenges that varied data privacy regulations around the globe present to hoteliers and deploying new technologies

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