data
Future of Hotel Distribution is Based on Data-Driven Commercial Strategies
It is time to bid farewell to gut decisions and embark on the path of data-driven hotel distribution, by leveraging data, numbers, and facts
Understanding Essential Data in Hotel Revenue Management
By focusing on these broader data trends, you can gain a more comprehensive understanding of the factors influencing your revenue management
Reasons To Be Concerned About New Digital Markets Act
We aim to provide valuable insights into what the new Digital Markets Act means to hoteliers and its possible implications
Data Privacy Rules Hinder Hotel Quest for Frictionless Experience
Several panelists noted the challenges that varied data privacy regulations around the globe present to hoteliers and deploying new technologies
Hotellistat “Who Are We”: In conversation with Philip and Julia
Through our conversation you will hear more about Hotellistat as we dig deeper into the backstory, how the company came about and risks taken to get started
The Correlation Between Guest Sentiment Data and Hotel Bookings
Guest sentiment data is another critical piece of the puzzle that can take hoteliers feedback gathering efforts to new heights
Hoteliers Guide to First-Party Data Marketing
We will explore what first-party data is, its benefits, and how hotel marketers can leverage it to create exceptional customer experiences
The “Why?” Is So Important: Use Data to Reach Actionable Insights
By digging deeper into the data, we were able move from the potential problem to identifying and implementing tactical and strategic changes
Maximizing Return on Experience (ROE) Through Data-Driven Marketing
Hotels that have increased their direct booking rates, overall loyalty and guest satisfaction have done so by committing to a data driven approach
GA4 for Hotels: Why Micro Conversions Matter
Understanding and tracking micro conversions in your hotel website can provide actionable insights and GA4 can help significantly
