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Smarter Revenue Tools Mean Stronger Marketing and Big Wins

It’s no wonder 38% of operators say revenue management is too time-consuming, and 36% admit they’re uncertain about optimal pricing

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The Hotel Industry is Most Commercially Unleveraged Sector

In a world where every other major consumer sector has figured out how to monetize attention, the hotel sector is still largely selling rooms like 1999

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old hotel hallway reflecting the importance for hotels to check their photos and which ones are actually showing on the brand distribution networks

Hotel Alert: Check Your Distribution Networks for Old Photos

Someone on your team goes in to delete the old photos again, and the next day or the next week, there is that pesky image yet again

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stack of coins arrows pointing up and a graph going upwards reflecting the potential impact of RevPAC for hotels

Crunching the Numbers: Is Your Promo Really Profitable?

Here’s how to crunch the numbers before and after a promo to see if it actually worked – or just boosted volume at a cost

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3 Emerging Booking Trends You Can Not Ignore in 2025

The guest booking journey is constantly evolving, is your hotel’s direct booking channel ready to welcome today’s modern guests?

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Do Not Discount: Attract Low-Season Guest With Their Needs

The guest perspective unveils a strategic opportunity for hotels, which might traditionally view the arrival of low season with some uncertainty

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How Hotels Can Reduce Credit Card Disputes and Chargebacks

Surprisingly, many chargebacks come from miscommunication – or no communication at all. Being proactive can help reduce this issue

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3 Moves Hotels Can Make Now to Simplify Peak Season Later

Peak season doesn’t need to be a scramble. With the right moves, hotel teams can ease the pressure, improve guest experience and unlock new revenue

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3 Ways to Reward Guests for Booking Direct

You could offer enticing, direct booking only perks – like free parking, welcome drinks, early check-in, or even exclusive rate discounts

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The $6 Billion Hotel Revenue Opportunity

The revenue from short stays can range from 60% to 70% of the night price, creating a compelling financial incentive for hotel operators

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