booking

COVID-19: Insights on Travel Impact, The Middle East and Africa

Although travel intent is growing, as restrictions and lockdowns continue to be implemented, there is naturally some confidence volatility

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COVID-19: Travel Trends From Around the Globe

This tells us that holiday travel is still open to happening, you should consider activating marketing campaigns to target holiday travelers

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10 Requirements to Internationalise your Direct Channel Sales

Boosting your official website’s direct sales internationally is a challenge, but it is key to ensure you don’t become easy prey for the OTAs

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Domestic and Resort Segments Dominate Demand for Coming Months

Future demand pattern for September to December 2020 shows consumers are taking short-term decisions about travel and not planning in advance

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person using metasearch site to research flight and hotel options

Why You Should Not Invest in Metasearch Right Now

Even if you leverage metasearch to drive direct bookings on your website, are they the type of customer to come back again and again? Nope!

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“Tracking” Labor Day: Booking Trends and Top Market Data

The trend we are currently seeing for Labor Day reflect a positive pattern of improved booking demand compared to the earlier summer holidays

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How to Audit Your Most Important Channel – Mobile Website

Seeing that 0.1 second improvement in loading speed on a mobile website increased conversion rates by 10.1%, this presents a huge opportunity

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UK Hoteliers Rethink Relationships with ‘Silent’ OTAs

Sources said OTAs share a responsibility for the industry’s recovery after making a great deal of money selling hotel rooms they never owned

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Upselling To Increase Hotel Business Post COVID

You can’t control the number of people who decide to travel. This means hotel revenue will be taking a hit so you must focus on upselling.

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tracks show different channel of train distribution routes

Distribution Management in a Pandemic

Hotels must go beyond simple distribution and try every option to “engage the customer” and convert them on your hotel/brand/loyalty site

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