BEONx
Customer Lifetime Value: How Does Price Fairness and Price Identity Fit In? (Pt 2)
In Part 2 we look at how Price Fairness and Price Identity feeds into Customer Lifetime Value. We also take a moment to reflect on the Covid situation
Price Fairness and Price Identity: What Is It and Why Is It Important? (Pt 1)
In part 1 we talk about two topics – price fairness and price identity. In part 2 we will look at how these two elements feed into Customer Lifetime Value
