The rise of OTAs is a stark reminder of the consequences of missing an inflection point. It is key to recognize and adapt to pivotal shifts in the industry

A CDP is the missing piece in a hotel tech stack, bringing together scattered guest data to create unified profiles allowing hyper-personalized experiences

Data is now an invaluable commodity for independent hoteliers to analyze both internal and market data to compete with larger chains

Understanding guest cancellations or no shows can reveal important trends and help refine offerings to better meet their needs and expectations

Without regular posts or interactions, your property might lack a welcoming spirit. Active social media accounts demonstrate your hotel is inviting

The travel landscape of 2040 will see new top source markets rise to prominence. India, China, and the U.S. will be the fastest growing

Over the past two years, Travel Tuesday has gained increasing interest from consumers who are on the hunt for travel bargains

In this “Who Are We” interview we hear from Piergiorgio Schirru of Blastness, about their solution, geographical focus, typical client profile and backstory

While these digital marketing stories may not involve haunted houses or lurking shadows, they can still send a chill down a marketer’s spine

You can still compete for existing demand and above all capitalise on the higher volume of real demand for your hotel. How to do so?