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Keeping your hotel messaging consistent across all of your platforms is a huge part of how successful the delivery of your brand story will be

Bing Hotel Price Ads is an opportunity to recover sales from customers who are searching for you but end up with the OTAs because they bid on your name

Before you start tweaking your distribution strategy, go back to the drawing board and see if your business objectives are still valid

Next time someone highlights ROAS take a minute and ask yourself…”okay, that’s great but let’s peel back that number because the devil is in the numbers”

With influencer marketing, you have a lot of control: who promotes, what audience it will reach, what the content will say and when it will be shared

You can now have visibility in results and listings across Google Search, Maps and the Assistant which significantly increases direct booking opportunities

It’s important to unlock revenue potential even while travellers are still deciding on their plans if you want to stay ahead of the competition

Just how do you ‘own your search results’ in 2022 and control as much as humanly possible of what appears on your brand’s SERP (Search Engine Results Page)?

From saving distribution costs to growing brand awareness and scaling your outreach to new and repeat guests, discover the benefits of email marketing

We explore three ways that mobile technology can remove barriers to personalization, thus paving the way for a seamless and customizable guest journey