guest experience
Automated Upselling Improves Guest Experience and Revenue
Autopilot upselling represents an evolution in hospitality that supports both enhanced guest experiences and increased revenue and profit potential
The Hotelier’s Guide to Experiential Gifting
For hoteliers looking to boost their brands, the experiential gifting trend presents an excellent opportunity to fill more rooms
What is the Importance of the Digital Customer Journey?
In today’s highly competitive hospitality landscape, understanding the digital customer journey is crucial for hotels looking to optimise their online presence and increase direct bookings. NB: This is an article […]

9 Tips to Structure your Pre-Arrival Communication
Pre-arrival communication is all about creating a positive first impression and setting the stage for a memorable experience
Turn Guest Feedback into Insights that Elevate Guest Experience
Hotels that excel at turning guest feedback into actions foster a feedback-driven culture, one that encourages continuous improvement
Loyalty Programs: Benefits, Liability and Costs
Loyalty programs are becoming less dominated by frequent travelers. Suggesting the percentage of membership comprised of heavy users is declining

Let Your Guests Do the Talking. The Power of Social Proof
Let’s walk through exactly what social proof is, why it’s so valuable, and how you can make the most of it in a way that’s effective, and a little fun!
From OTAs to Open APIs: Embracing the Next Inflection Point
The rise of OTAs is a stark reminder of the consequences of missing an inflection point. It is key to recognize and adapt to pivotal shifts in the industry
What is a Customer Data Platform (CDP) and How It Drives Success
A CDP is the missing piece in a hotel tech stack, bringing together scattered guest data to create unified profiles allowing hyper-personalized experiences

Guest Retention vs Acquisition: What’s the Difference?
While both guest retention and acquisition are essential for a hotel’s success, they serve different purposes and have distinct impacts on your business