data
Importance of a Dedicated Data Partner in Revenue Management
By opting for a dedicated data provider, businesses can ensure they receive the unbiased and accurate data needed to drive revenue strategies
Building Blocks of a First-Party Data Strategy for Hotel Revenue
We look at how to assemble first-party and zero-party data into a robust, revenue-generating strategy, and create picture-perfect guest experiences
Redefining the PMS with Native Business Intelligence
Built entirely in-house, Cloudbeds Insights is native to their PMS and is designed to reduce the hotel sector’s reliance on industry-agnostic BI solutions
Steps to Implementing Data Based Pricing Strategies
Given the unpredictability of the current market, it’s key that hotels update their pricing based on the current supply and demand on a regular basis
How Revenue Managers Can Develop a Data Driven Demand Forecast
As an industry, we know there are several ways of forecasting and as revenue professionals, we may be asked to contribute to
4 Tips to Grow Direct Revenue With a Data Driven Culture
By fostering a data-driven culture you can improve hotel functions, connect effectively with guests and significantly improve your direct revenue streams
7 Simple Ways to Personalize the Guest Experience
A good PMS allows you to record stay history, contact information, and other details in guest profiles, so you know what makes each person tick
Unleashing Data for Personalised Hotel Stays
By utilising data, hotels can deliver distinctive, personalised experiences that resonate with each demographic group
The Dark Side of Data
The dark side of data in the hospitality industry is a pressing issue that demands pioneers that truly understand the security needs of hotels
Revenue Managers are Superheroes
The primary role of every revenue manager is to perform analyses, provide recommendations, develop strategies, or respond to ad-hoc requests