data
How to Optimize Revenue and Costs Along the Guest Journey
Leveraging Business Intelligence during the pre-stay phases of the guest journey can significantly maximize revenue and minimize costs
Metrics that Matter: The Key Hotel Data Points You Need
Let’s explore the key “buckets” of data that matter on a daily basis and how leveraging them effectively can enhance operations and profitability
Unlock Your Hotel Potential: Top 3 Business Intelligence Myths
Understanding the realities of business intelligence is the first step toward making data-driven decisions that can propel your hotel to new heights
Why Hotel GMs Are Risk-Averse and BI Tools They Need
While hotel general managers may be naturally risk-averse, their commitment to stability and consistency is vital for hotel stability and profitability
Turn Guest Feedback into Insights that Elevate Guest Experience
Hotels that excel at turning guest feedback into actions foster a feedback-driven culture, one that encourages continuous improvement
How to Boost Direct Bookings with Effective Data Use
Hotels can maximize revenue by reducing reliance on third-party platforms. Below are best practices and practical ways to boost direct bookings
What is Hotel Room Type Mapping and the Benefits?
Accurate room type mapping at your hotel enhances your revenue management strategy, enabling clear, strategic control over visibility and pricing
From OTAs to Open APIs: Embracing the Next Inflection Point
The rise of OTAs is a stark reminder of the consequences of missing an inflection point. It is key to recognize and adapt to pivotal shifts in the industry
What is a Customer Data Platform (CDP) and How It Drives Success
A CDP is the missing piece in a hotel tech stack, bringing together scattered guest data to create unified profiles allowing hyper-personalized experiences
Data: How Independent Hotels Can Compete With Large Chains
Data is now an invaluable commodity for independent hoteliers to analyze both internal and market data to compete with larger chains