Tips to maximize your strategic overbooking opportunities every week
Many hotels struggle to achieve a perfect sell-out – and often avoid overbooking to evade the ire of the front desk. The bane of any front desk manager’s existence? The […]
The Hidden Chasm: Why Your Bookings Keep Falling into the Abyss
The guest’s road from your hotel marketing campaigns, to your website and finally to online booking is a delicate, razors’ edge journey filled with several opportunities for the customer to […]
Why Site Weight Matters for Your Hotel Website
What affects how quickly your website loads? Why does it matter? There are many different factors which have an effect on how quickly your hotel website loads. Processing power, browser, […]
Selling Hotel Experiences for More Direct Bookings
What is it that makes your hotel distinctive and memorable? A great Experience! These days, for a hotel to stand out, you’ve got to offer more than comfy rooms and […]
Revenue Management: Take back control of your inventory
PART 3 OF 3 – WHOLESALER AND TOUR OPERATOR CONTRACTING NB: This is an article by Pontus Berner, Co-Founder and Managing Partner at berner+becker revenue management. We hope you have […]
Google Flights Is Making Gains With Consumers
With a dominant search engine in its pocket and a fast-as-anything and excellent product, Google Flights is starting to really assert itself and is getting consumer traction. But how much? […]
How hospitality players can cater to each traveller tribe
The six traveller tribes we expect to emerge and rise in prominence by 2030, which were identified in our research, are not bothered about hospitality industry debates, like “direct bookings […]
Oracle Hospitality Report: Creating the Coveted Hotel Guest Experience
In today’s digital age, hoteliers are forfeiting opportunities – and potentially revenue – by failing to offer guests the individualized experiences they are increasingly demanding, according to the results of […]
How Mobile Technology Will Generate More Revenue for Your Hotel
Mobile has changed our consumer spending habits. According to Comscore data, online shopping is officially more of a mobile activity than it is a desktop one with 55% of all […]
Bridging the gap: how to see your hotel through your guests’ eyes
You know your hotel inside out, but do you ever see it through your guests’ eyes? In many cases, there is a disconnect between what hoteliers think is important to […]
