Majority of London’s new hotel rooms are budget
More than half of the 18,000 hotel rooms to have opened in London since 2012 have been in the budget sector. That’s according to new figures from property consultants JLL […]
Hotels Won’t Back Down on Pushing Direct Bookings
Are hotels direct booking efforts really working? That was the question on many analysts’ minds during the first quarter earnings calls hosted by major U.S. hotel companies. While Hilton and […]
TravelClick looking to the future with Demand360
Since being acquired by private equity firm Thoma Bravo for $930 million in early 2014, TravelClick, a New York-based provider of B2B distribution and marketing services for hotels, says its […]
Hotel Industry Fundamentals Are Good and Will Continue
Hotel industry fundamentals are good, and will continue to improve. But the hotel industry is being punished by the disconnect between the investment community of Wall Street and actual performance […]
Market Your Hotel On a Limited Budget
NB: This is an article from NetAffinity A limited marketing budget is sometimes a given when you work for a small independent hotel. Low costs that yield high returns are the […]
Revenue Manager! You Are Now In Charge of Conversions.
NB: This is an article by Robert Hernandez, Hotel Revenue Discovery Expert with Origin World Labs One of the themes I often explore in this blog is that Revenue Management is simply […]
Hotels, Forget the 4 P’s and Focus on the 3 I’s
NB: This is an article from e-Marketing Associates Being in the business of hotels is tough. Just when you think that you have the secret to success, you find out […]
Heal your Self-Inflicted Wound and Decrease OTA Dependency
NB: This is an article by Max Starkov, President and CEO of HeBS Digital Background: The year of 2016 will be the first in which OTA revenues in the U.S. […]
Regional search prime opportunities for hotels
Affiliate sites and online travel agencies have kicked brands out of first-page search results, according to a new report by L2. Across 452 non-branded keywords, TripAdvisor had the highest first-page […]
TripAdvisor chief on Instant Book and hotel direct campaigns
TripAdvisor president and chief executive Steve Kaufer admitted there was initial push back from hotels about Instant Book because he did a “phenomenally terrible” job explaining it. Speaking at this […]
