The hotel tech Trojan horse
NB: This is a viewpoint by Mike Ford, managing director of SiteMinder. Oh yes, a horse is on its way to Troy as you read this. Or, has it arrived? As […]
Top 2016 Hotel Digital Marketing Trends
With its promised flurry of shiny new software, apps, and marketing platforms, 2016 is already an exciting year. Hotel industry giants with big budgets have already gotten a head start […]
Dubai sign pact with Airbnb to promote holiday homes
Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) and Airbnb, a community-driven hospitality company, have signed a Memorandum of Understanding (MoU) to help promote responsible hosting and help grow […]
Expedia Expects Facebook to Follow Google Into Travel
Expedia Inc.’s chief executive officer is expecting more company in the world of online travel booking, predicting Facebook Inc. will follow Google into the business. Facebook is already working on […]
Hotel Front Desk Is Not A Dinosaur, But Your Brand Might Be
Recently I read an article from the CEO of a technology company asking the question: “Is it time to remove the front desk from hotels?” The article cited a survey […]
Caution urged over instant booking trend on metasearch sites
It would be fair to say that the conversation around instant booking on travel search sites has been broadly supportive of the concept so far. Ever since March 2011, when […]
European hotels more reliant on OTAs than US
A heavy reliance on their bookings means it is unlikely that European hotel operators will dis-intermediate from OTAs any time soon. Phocuswright research revealed at last week’s conference in Dublin found […]
The Big Tech Drive to Encourage Loyalty
Technology is proving to be something of a double edged sword for the big hotel chains. On the one hand it’s helping them to engage with guests through easily scalable […]
Winning Mobile Bookings In Metasearch
NB: This is an article from Koddi It’s cliche to say, but mobile has been and continues to be one of the areas where we see the most growth. Not […]
Does your hotel need a new channel manager?
Hotel distribution continues to be one of the more complex ecosystems within travel. Much of that complexity can be attributed to the industry’s fragmented ownership and management structure which, among […]
