seo

If you have been thinking that optimizing website content for SEO is enough, then it’s time to change mindset. You have to stay across the latest updates

What is a luxury hotel online marketing strategy? Your definition must be based on a holistic approach covering both online and offline activities

When it comes to hotel SEO, it is often the small details that can improve your positioning. And after all, you’ve got to start somewhere, right?

Despite floods of data available to a hotel, the familiarity and clarity of each metric’s value and understanding how to positively impact results is low

Google has confirmed that they launched their new subtopic rankings for certain queries. The idea lies in the ability of Google to create search diversity

By taking that space on Google result page, you are increasing the chances a new visitor converts to a hotels website rather than an OTA

For hotels with a local target audience, having a solid Local SEO strategy is imperative, or in other words, is make or break

SEO is never-ending and requires dedication, time, and knowledge because Google’s ranking factors and their importance are always evolving

A hotel website optimized for search engines, “speaks the same language” as its visitor base, with keywords for SEO that connect searchers to your site.

Learning how to optimize your website for SEO and conversions is crucial for your property’s success. It’ll ensure your site is working hard