seo

Incorporating the seo trends outlined will position your hotel website in good standing to reach your digital marketing goals

Let’s discuss how to best leverage online reviews to optimise your hotel SEO strategy. In particular, dealing with negative reviews

With this return to travel, there is also a return of competition from OTAs and booking websites – making SEO optimisation for your hotel website crucial

In the ever-evolving world of digital marketing, hoteliers are constantly striving to maximise their online visibility to attract their target audience

Adding image alt text is a quick win when it comes to boosting your website’s SEO, but there is more you can do to increase visibility and direct bookings

When measured against SEO best practice metrics, US hotel direct websites score just 58.3% on average. The results, equivalent to a US High School Grade F

Paid Search and SEO are two search engine marketing methods used to produce visibility for a given company’s website by catching its audience’s attention

Any way you look, AI is positioned to be a powerful tool for content production. SEOs who don’t yet know its ins and outs should get serious about learning

Prior to their getaway, when the traveler is just beginning to think about their next trip, SEO-optimized content is a great way to engage your audience

Not only can SEO increase your quality and quantity of website traffic, but SEO can also help to improve the user experience of a website