20 Must Know SEO Marketing Tips for Hotels
No matter where you’re located or who you’re trying to reach, a solid SEO strategy is a must for every hotel hoping to sell out rooms and venues. It might…
SEO vs. PPC Which is Right for You?
In the digital marketing landscape there are many different options to ensure your hotel website is visible to potential guests. When marketing your website through search engines you can attract…
9 Key Elements for Benchmarking Your Hotel’s SEO Performance
Modern hotel marketers face many challenges in the digital space, like uncovering new keywords by looking at competitors, finding sound backlinks, and measuring the gap between their website performance and…
Some Hotelier Frequently Asked Search Engine Optimisation Questions
Our Senior Manager of Search Marketing Services, Trish Leighton, dives into some frequently asked questions about search engine optimization from hoteliers. NB: This is an article from Vizergy How do…
Why Backlinks Are Important for Hotel SEO
Backlinks are incoming links to your website from other websites. These links to your website are viewed as votes of confidence to search engines. NB: This is an article from…
Local SEO for Hotels: Keys to Drive Rankings, Traffic & Bookings
The hotel niche has been one of the most competitive niches for some time now, with individual hotels and hotel chains competing against OTA (online travel aggregators) and price comparison…
Inside Google Marketing: 3 Ways We Think About SEO
We as a company spend a lot of time thinking about search engine optimization, or SEO. No small wonder, given that search is at the core of our business. Of…
A Look at SEO Trends for Hotels in 2019
SEO is constantly changing. Hotels looking to harness the power of organic traffic must keep on top of the steady stream of search engine trends and updates. NB: This is…
3 Overlooked SEO Tactics To Boost Your Search Strategy
Despite the “content is king” mantra we’re all sick of by now, SEO remains one of the most crucial factors when it comes to making sure your website ranks highly…
Top 4 SEO Keyword Research Mistakes
Keyword research is always the first step in determining your search engine optimization (SEO) strategy. It may seem like an easy step, but there are actually quite a few details…