sales

Holiday Hotel Promotion Strategies to Boost Group Revenue

We’ve combined key ideas to help you drive holiday group sales, boost bookings, and create memorable guest experiences

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mind the gap reflecting the trust gap and why transparency is the key feature for your rms

Hotel Digital Marketing Can Bridge Gaps in Commercial Strategy

Hotel digital marketing must transcend silos and focus on aligning efforts with sales and revenue teams to ensure the property stands out

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How to Craft Standout Holiday Party Proposals for Your Hotel

Whether you’re enticing clients with themed party packages or helping them envision their perfect event, a well-crafted holiday party proposal is key

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Successful Outbound Sales Strategies for the Voice Channel

The main reason why outbound sales strategies matter for is simple: cold, hard cash. Simple practices can put more dollars straight into your hotel

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two hands coming together in the same way revenue and marketing need to be more aligned in hotels

Why RM Fails Without Sales and Marketing Collaboration

Revenue management shouldn’t just hand down pricing strategies from on high. Instead, involve sales and marketing from the get-go

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Experience vs. Data: A Tale of Two Commercial Managers

This article tells the stories of two commercial managers – one who still trusts his instincts and another who has fully embraced data

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american football game play reflecting the corporate rate playbook and the secrets to winning the corporate rate game

Understanding and Implementing Hotel Commercial Strategy

From pricing and marketing to distribution and revenue management, every aspect of a hotel’s commercial strategy plays a crucial role in maximizing revenue

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person at a laptop with a computer chip overlay and buildings in the back reflecting the top rms features every multi property hotel group should look for

The Evolution of Unified Commercial Strategy in Hotels

Many of the old silos still exist, and the dream of a fully integrated unified commercial strategy remains just that – a dream. But the journey is not over

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Why a Hotel Commercial Strategy is Now Non-Negotiable

A commercial strategy is critical for maximizing a hotel’s profitability and strengthening its direct relationships with guests

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black and white photo of a man on a phone by a desk reflecting the outdated sales methods in hotel group sales

The Hidden Cost of Outdated Sales Methods in Hotel Group Sales

In the fast-paced world of hotel group sales, speed is crucial. However, the current outdated methods are slow and cumbersome

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