Does your hotel or property suffer from high occupancy on the weekends but low demand during the week? NB: This is an article from gcommerce Maybe this only happens during […]
Upselling has traditionally been a guessing game. Trial and error. In fact, an article from not all that long ago suggested that the front desk should “gauge the needs of […]
If sales and revenue management can understand what they each value in their decisions, together they can better support one another and achieve the overarching goals of the hotel.
Some properties still view upselling through a traditional lens – using the same well-worn tactics that have been around for, well, forever. But upselling has evolved, namely in technology.
The traditional RFP season is almost upon us and whilst contracting can happen at any time, we are all used to the manic few weeks that is ‘RFP season’.
Do you need to tackle alignment? To find out, first determine if the work within the Sales and Marketing functions is directly linked to the mission and business outcomes.
Email marketing has quickly become a vital part of a hotel’s CRM efforts, but for many, it remains a complex, uncharted landscape. The good news is, it’s not as hard as it seems.