reviews
Which Tripadvisor Platform is Right For Your Hotel?
The review-giant-turned-distribution-platform-turned-membership-program rolled out its fourth program, Tripadvisor PLUS; time will tell if it will succeed.
Six Ways You Can Boost Revenue During the Pre-Stay Phase
During the pre-stay phase, you can already start creating great experiences and boost revenue while guests are looking, booking, and preparing their stay
Guest Satisfaction in Hotels: 7 Ways to Improve It
It was my friend’s birthday yesterday. To give him a surprise, I ordered a choco lava cake from a newly opened bakery in our vicinity. NB: This is an article […]
4 Essential Hotel Metrics Every General Manager Should Track
Managing a hotel requires visibility and insight into your operations from every angle. Understanding hotel metrics, and how to measure them, is key
How to Use Negative Hotel Reviews for Positive Change
By instilling a ‘never again’ mentality and starting from scratch, management can ensure that their reviews start heading in the right direction
Sentiment Analysis in Hotel Reviews
Sentiment analysis applies natural language processing (NLP) and machine learning to detect, extract, and study customers’ perceptions about a service.
How to Manage Online Reviews During COVID-19
Today, when hoteliers are doing more with fewer staff members and less resources, responding to reviews might seem like a nice-to-do versus a must-do task
Responding to Online Reviews Post Crisis for Hotel Owners & Managers
COVID-19 has brought many fundamental changes to the hotel industry, including the way hoteliers respond to reviews online. NB: This is an article from Travel Media Group Amid the pandemic, […]
Increase Your Hotel Revenue in 11 Easy Ways.
Increasing hotel revenue is easier said than done, especially in the current climate. But there are many ways to boost hotel revenue which are overlooked
Want to Avoid Negative Hotel Reviews? [Don’t Do These]
There a two words that give hoteliers a nightmare: Negative reviews. Almost every hotel struggles with reviews in 3 ways. Let me suggest how to avoid them