revenue

Strategies to Grow Hotel Group Business Through Rack Rates

When used effectively in negotiations, rack rates can help hotels avoid price-driven competition and instead focus discussions on value

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two hands coming together in the same way revenue and marketing need to be more aligned in hotels

Why RM Fails Without Sales and Marketing Collaboration

Revenue management shouldn’t just hand down pricing strategies from on high. Instead, involve sales and marketing from the get-go

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letters spelling out the word pricing highlighting the current strategy of dynamic pricing for hotels

How Can I Increase My ADR – Part Two (Dynamic Pricing)

A dynamic pricing strategy seems simple as a first pass but as with all things, once you dig deeper, it can have repercussions for all parts of your hotel

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Unlocking Hotel Profitability with AI: Two AI Outcomes

Understanding how AI-driven solutions can be applied in your hotel will streamline operations and unlock new avenues of profitability

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laptop with a hotel website on the screen illustrating the power of website url customization

Quick Wins to Increase Holiday Bookings on Your Hotel Website

Personalizing the creative and offers on your website will further help your offer stand out and drive more bookings as well as ancillary spend

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How Attribute Based Shopping Will Change Hotel Booking

If you’re a hotelier that believes in Attribute Based Selling but doesn’t see what they can do today to prepare for the change, we have a recommendation

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Uncover Common Hotel Rate Parity Issues to Combat Disparity

One of the main causes of rate disparity occurs when OTAs and B2B partners, such as bed banks, resell your inventory to third-party platforms

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Why Does Metasearch Marketing Matter for Independent Hotels?

If you’re not participating in metasearch, you’re offering guaranteed bookings to the OTAs, costing you money and future revenue opportunities

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The GDS: Low Cancellation Rate and One of the Highest ADRs

How important is it to list on the GDS? And how well does the GDS perform compared to other distribution channels? NB: This is an article from D-Edge To better […]

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Manage by Exception: Automate Everyday Decisions with an RMS

A manage by exception strategy utilizes an RMS to automate repetitive tasks, giving you time to focus on building strategies for your highest demand days

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