reputation
Manage Negative Guest Reviews with the 4 Rs
As tempting as it may be to turn a blind eye to a negative review, statistics show it’s critical you respond to every review, especially the negative ones
Why Effective Reputation Management Is Key To Increasing Hotel Revenue
Why is reputation management crucial to a hotel’s ADR? That is simple, positive reviews lead to more bookings, and more bookings lead to higher revenue
How Do Different Generations Interact with Guest Reviews?
Older and younger travelers may have different preferences and ways of reading and writing reviews. Listen to your guests’ needs and show you really care
How to Improve Your Hotel’s Ranking on TripAdvisor?
We outline in 7 simple steps how to improve your ranking on TripAdvisor, so that your property stands out from the competition
Reputation Management for Hotels
If your hotel lacks an adequate number of customer reviews, form a strategy to solicit feedback to improve your online reputation
Are Reviews Part of Your Revenue Growth Strategy in the New Era
The more data you can connect to understand how it affects your performance, guest experience, and revenue, the better
What Reviews Have Your Guests Left In Recent Months?
In the summer of 2022, the platform that collects most reviews remains Booking with 53%. It is followed by Google (16%), TripAdvisor (9%) and Facebook (2%)
Fake Hotel Reviews Have Serious Consequences
If a consumer suspects any of your positive hotel reviews are fake, they’ll lose trust in other positive reviews and assume negative reviews are true
4 Ways Your Guest Reviews Will Bring More Bookings
Guest reviews are an essential part of the booking process. Don’t ignore the feedback you receive. Make the most out of it, and more bookings will come
Why And How Should You Respond To Guest Reviews
Responding to guest reviews can differentiate one hotel from another. Being responsive to guest feedback comes with many benefits. Here are some examples:
