reputation

Top Hotel Review Sites and How to Manage Them

There is no mistaking the importance of online reviews for hospitality. 85% customers trust an online review before making a booking

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Driving More Accurate Reviews In Hospitality

When looking at online hotel and lodging reviews, consumers and even hotel management know to take stars, or lack thereof, with a grain of salt

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Guest Experience is the New Marketing

As much as travelers want to hear what a guest has to say about your hotel, they also want to see your hotel’s responses

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The Importance of Strategic Reputation Management

More than ever, guests have less brand loyalty. Today’s traveler is motivated by factors including price, location, and, importantly, your online reputation

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How Hotel Online Reputation Management Influences Customer Retention

Handling reviews and online reputation manually across hundreds of sites is no doubt a challenging task, but your online reputation has a commercial value

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Unlock Better Decision-Making Using Your Hotel’s Reputation Data

It’s more than just gathering the data. There are many companies out there, sometimes even your brand, that can provide you with your hotel reputation data

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How to Use Hotel Reviews to Make An Impact With a Limited Budget

You need to maintain the right balance of communication with guests during their stay to make the most out of their feedback and reviews

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Handling Guest Concerns with Care: Taking the Conversation Offline

A perfect resolution is not always possible. Even so, when dealing with a disgruntled guest, you’ll still want to invite them back for another visit

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10 Top Tips for Improving Your Tripadvisor Ranking

As many guests are booking directly on Tripadvisor, your hotel needs to do everything in its power to rank higher and stand out from your competition

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hotel staff communicating with mobile phones using social media

How to Improve Hotel Staff Communication with Social Media Approach

The result of poor hotel staff communication is an upset guest or blown booking opportunity leading to poor guest engagement and lower satisfaction scores

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