personalisation

people holding pictures of faces reflecting the question hotels ask who is your guest

Personalisation starts and ends with you…

‘Personalisation’ is the buzz word in our industry at the moment and rightly so. NB: This is an article from Right Revenue Last week I had the pleasure of hosting […]

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How to Personalize Hotel Stays for Different Travelers

We segment hotel customers into three broad categories based on their travel search behavior. You can use this segmentation to understand what different travelers want so you can attract them.

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Everything You Need to Know About Group Guest Personas

Building effective marketing strategies for select-service hotel has become harder than ever. NB: This is an article from Social Tables Guests are expecting more personalized and custom-tailored experiences every day, […]

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The Top Challenges When It Comes to CRM

The primary role of the CRM is to enhance the guest experience — and thus increase profitability. To fulfil this role, it requires a single source of truth.

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Why Hoteliers Are Primed To Be The Ultimate Retailer

Hospitality technology has made some huge strides over the recent years and hoteliers undoubtedly know that personalized experiences are key.

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7 Simple Ways Independent Hotels Can Personalize the Guest Experience

Personalization is no longer a trend, it’s an expectation. And it isn’t complicated or expensive to deliver. Small, independent lodgings are perfectly positioned to personalize the guest experience.

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5 Tips for a Better Guest Experience: Mid Stay

The following mid-stay guest engagement strategies can help you drive your property’s long-term growth in RevPAR, ancillary revenue, and guest satisfaction

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5 Tips for a Better Guest Experience: Pre-arrival

The days preceding guests checking in present hoteliers with a great opportunity not only to get guests excited for the stay and let them know what to expect but also […]

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Pricing? Don’t Forget Your Customer

To base your room pricing on what customers are truly prepared to pay is not just a work towards but something that you would need to constantly review.

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Guest Personalization: What It Is and What It Is Not

Being in the field of hospitality training, it grabs my attention when I see the word “personalization” in a headline or the title of a conference session. NB: This is […]

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