personalisation

How to Use ChatGPT to Create Guest Journeys and Save Time
By following these 5 simple steps, soon you’ll have ChatGPT working as your own personal assistant, delivering exactly the guest experience you want

Customer-Obsessed: Why Your Hotel Should Embrace This Trend?
Being customer-obsessed in your hotel is not just a trend; it’s a philosophy that leads to sustained success, growth and enhanced reputation
How Hotels and Resorts Can Capitalise on Travel Tuesday
Travel Tuesday is here to stay. This burgeoning travel shopping day has seen online searches surge by over 500% since 2021 (McKinsey, 2024), marking it as a unique opportunity for […]

9 Tips to Structure your Pre-Arrival Communication
Pre-arrival communication is all about creating a positive first impression and setting the stage for a memorable experience
3 Guest Experience Tips from Award Winning Hoteliers
Sometimes a great guest experience is a big moment that stands out. But, more often than not, it’s the small details that make a stay memorable
Build Traveler Brand Loyalty with Omnichannel Journeys
Offering cohesive omnichannel experiences has become imperative to capturing travelers’ attention as they interact with brands through various touchpoints
Does an Experienced Hotelier Really Need Analytics?
The importance of analytics in the hospitality industry cannot be overstated, as it provides several critical benefits
Why is Guest Engagement Important for Hoteliers?
A high level of guest engagement can build strong relationships, fostering loyalty and encouraging them to choose your hotel for future stays
Hotel AI Implementation: Busting the Myths and Truths
Hotel AI can offer a level of personalization for guests or potential guests who have never interacted with your hotel before
What is Zero-Party Data? An Overview (and Hot Take) for Hoteliers
Like first-party data, zero-party data comes directly from interactions with your guests. You could say zero-party data is a subcategory of first-party data