mobile
How Smart Hotels Use Messaging to Connect With Guests
Hotels are finally beginning to implement messaging strategies that make it easier for their guests to get in touch with them via SMS, WhatsApp, Facebook Messenger, WeChat, and the like. […]
CheapTickets enhanced search flexibility with split ticketing options
CheapTickets is enticing travelers to book trips through its mobile application by enabling them to take advantage of split ticketing, a feature that lets users browse for two one-way flights […]
Hotels must ease booking shift from mobile to desktop
Planning for travel often begins on smartphones and tablets, but hoteliers must streamline the jump from mobile to desktops for final booking to take full advantage of existing consumer behavior. […]
Marriott captures 3x ad engagement with nonintrusive programmatic
SpringHill Suites by Marriott capitalized on the popularity surrounding mobile video by leveraging a programmatic interscroller format to offer users an immersive tour of a room, resulting in nearly three […]
Excited about new map ads from Google? You should be!
As an avid Google Maps user on both a personal and business level, I’ve often wished for a more interactive and all-inclusive experience. For instance, wouldn’t it be great to […]
Why cross-channel is the future of email marketing
Customers are engaging with your brand across an increasing number of touchpoints – websites, social media, in-store, mobile and tablets; but regardless of how they engage, they expect a customised, […]
Expedia, Priceline impart info to mobile concierge service
Expedia and Priceline are lending their data to mobile concierge application Mezi, which blends artificial intelligence with real people to help provide customers with travel information that drives sales. With […]
Facebook Canvas for Hotels: Innovation in Mobile Marketing
With hotels mobile traffic accounting for 47% of hotel website visits in the first quarter of 2016, we’re constantly on the lookout for the latest and greatest ways to help […]
Hotel bookings receive chatbot treatment
DMI International has joined forces with a travel distribution technology company to implement natural language processing into a chatbot that leverages IBM Watson’s platform to respond to users’ hotel search […]
In APAC, the Internet is almost completely mobile
With the escalating penetration of smartphones and improving Internet infrastructure across Asia Pacific, the mobile device has become consumers’ primary gateway to the Internet, said market research firm GfK. According […]
