marketing

NB: This is an article by Asher Fusco, Associate Director Copy & SEO at HeBS Digital Google has found yet another way to harness its wealth of information to provide […]

  NB: This is an article by Robert Hernandez, Revenue Discovery Consultant & Trainer at Origin World Labs The fight is on globally to end rate parity.  While governments and […]

  In the decade when Marriott International was credited for adapting American Airlines’ yield management practices for the hospitality industry, the Internet barely existed, Expedia was still a decade from […]

  Search will always be important to hotels no matter what the trend of the day may be. In fact, understanding Search has become more important than ever for hoteliers […]

  NB: This is an article by Brian Collins, Director of Product Development and Diarmuid O’Grady, Director Product Enablement of Datalex Digital commerce is steadily becoming the primary enterprise system […]

  Mobile bookings are the name of the game this year. As is making the travel research and purchase process as simple and visually appealing as possible. When it comes […]

  NB: This is an article by Laura Jennings, head of strategy and client service at Headstream Content Marketing Agency For the travel industry, marketing should be easy, as holidaying or […]

  It’s easy to get caught up in the many different ways to promote your hotel, and, equally, it’s possible to waste time and money on things that are relatively […]

NB: This is an article by Max Starkov, President & CEO of HeBS Digital The full year results for 2015 are in and one thing is clear: the age-defining shift […]

  Destinations are some of the most prolific users of social media in the travel industry – a trend that includes a wide cross section of channels and often backed by hefty levels […]