hotels

Aligning Revenue, Operations and Guest Value to Forecast for Action

By shifting from a room-centric model to a guest-centric, total revenue model, we stop being historians and start being architects of what will happen

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Phone Calls Are “The Last Mile” of Hotel Distribution

How well is “the last mile” managed these days? What happens when the phone rings? Too often, websites hide phone numbers, making it difficult to even call

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How to Stop Guests from Running Back to OTAs

The important question is not how to increase traffic. It is why so many guests hesitate at the final stage of decision-making on the hotel’s own website

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Top 6 Booking Priorities for Today’s Leisure Traveler

The study reports that a hotel’s price, location, reviews, booking options, experiences, and sustainability are the top decision points for travelers

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What Asset Managers Will Expect From Revenue Management

Revenue management is no longer a function that asset managers just “monitor”. It is a core lever of asset performance, risk control and value creation

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lightbulb in the centre of 6 circles with lines pointing towards it reflecting the value of hotel business intelligence to move beyond the limitations of manual reporting and siloed property data

Hotel Business Intelligence: A Practical Guide for Hotel Owners

A hotel business intelligence solution is essential for moving beyond the limitations of manual reporting and siloed property data

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words about data under a window ledge reflecting how analytics are no longer just a reporting tool but a core part of strategic decision making

How Enterprise Wide Analytics Can Boost Hotel Performance

We believe the future of hospitality analytics lies in helping hotel leaders move beyond fragmented insights and toward a unified view of performance

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human head surrounded by dots reflecting the advantages of ai to automate elements of hotel paid ads but also the need for human involvement

Hotel Paid Ads: Where to Use AI vs Human (and Why)

The real question is no longer should we use AI in hotel ads, that’s settled. The question is, which decisions are better made by machines

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flowers in spring reflecting the opportunity to boost direct bookings with creative seasonal strategies

Help Your Direct Bookings Bloom with Creative Seasonal Strategies

Let’s explore timely and strategic approaches to capture demand early and turn seasonal interest into direct bookings

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person holding a computer screen looking very happy reflecting the reassurance gained when you can tell if your revenue strategy us actually working

How to Tell If Your Revenue Strategy Is Actually Working

A good revenue strategy leaves clues when it is working, and it leaves clues when it isn’t. The hard part is knowing what signals matter

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