hotels

Implementing Citizen Data Science in the hotel industry offers great opportunities for enhancing efficiency and fostering a data-driven culture

If you’re looking to tap into this growing market, here are some effective marketing strategies to help promote your hotel to solo travellers

Here, we outline the ten best hotel sales strategies that will help you attract guests, maximize revenue, and boost profitability

Guest data is an untapped resource that can help you make the right decisions and create strategies that set your hotel apart from the competition

Pricing alone isn’t the only revenue booster, upselling is an underutilized goldmine. There are multiple touchpoints where upsell offers can be introduced

The best way to increase revenue without sacrificing profit is to focus on value-driven strategies and create new revenue streams

Prioritizing Net Revenue Growth over Net Unit Growth is essential to overcoming the challenges of a demanding geopolitical landscape

Welcome to the future of the hotel industry, powered by AI agents. We look at what these tools are, how they work, and why they are a game-changer

Facebook ads are one of the best forms of Awareness advertising through Paid Media. We walk you through how to create and launch a Facebook ad

We explore the three types of data categories – first, second, and third-party – and their significance in your hotel marketing strategy