Hospitality Social Media News (April Edition)
A lot has happened in the past two weeks in the social media marketing world, and as hotels and resorts tackle the Spring Break rush and prepare for the upcoming […]
Facebook and Instagram Advertising for Travel: Key Trends Revealed
Social media advertising represents the largest portion of digital ad spend for travel marketers in 2018 at 30 percent—and that number will continue to grow. As Facebook and Instagram continue […]
How to Drive Revenue Through Targeted Facebook Ad Campaigns
Targeted Facebook ad campaigns can be a great source of revenue for your hotel, especially if you take advantage of big events in your local area by offering guests a […]
All-In-One Facebook Messaging & What It Means for the Hotel Industry
Facebook recently announced it is reportedly working to develop a single, unified messaging infrastructure and increasing the connection between several of their apps. NB: This is an article from Lodging […]
How to Convert More Travelers with Facebook Dynamic Ads for Travel
The influence of Facebook continues to grow in the travel sphere. As we discussed in a previous post, the social media giant now boasts an expanding range of travel-related tools […]
Instagram Stories Vs. Facebook Stories? We Say Both
Online marketing for hotels is being made easier and easier by the day thanks to apps and social networks like Facebook and Instagram. NB: This is an article from Screenpilot […]
5 Powerfully Effective Ways To Boost Engagement On Facebook
At the start of the year, Facebook switched up its news feed algorithm to give priority to content from users’ friends and family over posts from brands and businesses. Frustratingly […]
How To Use Funnels To Improve Your Facebook Advertising Strategy
Go ahead and raise your hand if you’ve ever felt personally victimized by Facebook Ads Manager. Okay, put your hand down, people are staring and now you’re just alone at […]
Top Facebook, Google and YouTube Updates You Can’t Miss
In case you missed it, here are some key updates from the big guns – Google, Facebook and YouTube – and emerging trends that you should care about. Some of […]
Costly Facebook Advertising Mistakes That Travel Brands Should Avoid
Advertisers are obsessed with Facebook and with good reason. The growth in ad dollars flowing into the platform is still accelerating reaching nearly $33 billion in 2018. NB: This is […]