direct

Data Power! How to Use Your PMS to Drive Bookings

We’re not only talking about decreasing rates when occupancy is low; the secret to generating more bookings year-round lies in data contained in your PMS

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5 Examples to Recover Lost Revenue from Cart Abandonment

With a cart abandonment rate for hotels of 80%, and websites converting only a fraction of traffic, the potential revenue left on the table is significant

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money and a stopwatch reflecting the positive value last minute bookings can bring to a hotel

Exploring Buy Now, Pay Later to Boost Hotel Direct Bookings

In the hospitality industry, the Buy Now Pay Later payment method is a game-changer. It’s reshaping the way guests experience hospitality

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dials on a car showing speed and revs and illustrating how technology is changing dashboards

Measuring the Performance of Your Direct Channel

Wrong decisions are made when hotels consider “share of direct channel out of the total revenue” as the only KPI to understand how the channel is doing

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Why Bing Hotel Ads Should Be in Your Marketing Mix

We’re confident that Bing Hotel Ads can play a pivotal role in driving direct bookings for your hotel. Don’t miss out on this hidden gem!

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pumpkin in a graveyard reflecting need for hotels to win back hotel website visitors before they vanish to move them from ghosted to booked

Fang-tastic Marketing Tactics For Halloween Hotel Festivities

Let’s take a closer look at a direct channel strategy that is driving higher website conversion rates and welcoming more guests for Halloween festivities

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Creating A Hotel Website That Drives Direct Bookings

We share tips on how to create a hotel website that drives direct bookings based on many years of experience designing and developing optimised websites

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google universal analytics on a laptop highlighting which ones are important for revenue managers to actually care about

How we Transformed a Hotel’s Booking Game with Google Ads

Efforts have proven effective in enhancing campaign performance, demonstrating positive outcomes for the Hotel company’s booking goals

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How Can Independent Hotels Boost Direct Bookings?

There are proven strategies that can empower independent hotels to enhance their online visibility, foster loyalty, and drive direct bookings

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Take Direct Bookings Through Facebook

Now it’s time to get an even bigger return on those efforts by sending Facebook users straight to your online booking engine

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